Kolkata: After hosting successful tournaments in Hyderabad, Bangalore and Delhi, Callaway Golf India today hosted the RAZR Challenge in association with The Bengal Chamber at the Tolly Club, Kolkata. The highlight of the event was the launch of Callaway’s latest range of RAZR X Black Driver and the RAZR X HL Irons which is the extension of the RAZR family of Drivers and Irons.
It was an ultimate day out for 125 eminent golfers and golfing enthusiasts of the city to get their hands on the latest Callaway innovations – the new RAZR X range of Drivers and Irons. The tournament also featured the other products within the RAZR family like the ultimate RAZR HAWK driver.
Commenting on this occasion, Mr. Vivek Mehta, Country head, Callaway Golf India said, “We have seen a tremendous increase in the popularity of the sport in India and we strongly believe that Kolkata is emerging as one of the key destination for golf in recent times. Kolkata, as a place has a nice blend of traditional practice with modern living. The lifestyle of the elite has a strong influence of British living and golf is already a very essential part of it. We strongly believe that it is the right time and the right market for Callaway and there could not be a better platform than hosting the RAZR Challenge in Kolkata.”
Further to this Vivek added, “It gives me immense pleasure to reach out to the golfing enthusiasts in this City of Joy. Callaway has always been known for its innovative design and style across the world and the latest offering from Callaway - RAZR X Black and RAZR X HL will prove it further. The RAZR Challenge is to bring together the golfing community in the city where they can try out our new RAZR series of products. I would also like to thank Kolkata Chamber of Commerce for extending its support through their active participation with Callaway.”
India is experiencing a boost in the golf industry and has recently enjoyed progression in its popularity and participation with the growing number of avid and emerging golfers.
On this occasion P Roy, Director General, The Bengal Chamber, said, “We are extremely pleased to be a part of this event and be associated with Callaway. It is wonderful to see someone working towards increasing the popularity of the sport in the country and create such platforms for all the golfing enthusiasts to come together. We truly support this initiative taken by Callaway as there is a massive demand and huge opportunity for such platforms to encourage and enhance their skills in the sport. The overwhelming response and support in the tournament makes it evident that the game has a huge potential in Kolkata.”
Callaway will formally be launching the two key products – RAZR X Black Driver and RAZR HL Irons today in the lawns of Tolly Club. The two new products are believed to take accuracy, distance and forgiveness to new heights and change the game of the golf equipment industry.