New Delhi: Sportex.Asia supported by the Ministry of Youth Affairs and Sports is organizing an International two-day sports conference at The Crystal Ballroom, The Lalit Hotel, New Delhi, India on March 2 and 3, 2017.
The event will be inaugurated by Minister of Youth Affairs and Sports Vijay Goel and presided by Jt. Secretary Youth Affairs and Sports Injeti Srinivas.
Team SportexAsia is headed by Raghvendra Madhav, who heads a London based Investment Advisory company and Arvind Narayan, founder of Libero Sports.
According to Raghvendra Madhav, “Investment in sports is a pre-requisite for getting the maximum efficiency and productivity in this sunrise sector. The conference will focus on investments in sporting assets as well as association of brands with their target markets. Global Knowledge partner Ernst & Young, Media major Group M and Social Media platform Twitter will be some of the entities presenting at the conference.
Sports is a sunrise sector in India and henceforth, SportEx.Asia highlights the scope of growth in the sports sector and aims to discuss various opportunities in existing and new sporting assets. It also showcases the importance of leveraging sports as a method of branding products and connect with the masses especially the youth”
Some of the key speakers at the conference include John Abraham, Film Actor and Owner of Northeast United FC, discussing about social initiative of his league, Sundar Raman (CEO, Reliance Sports), Vinit Karnik (Head, ESP, Group M), Raghu Iyer (CEO, RPG), Nitin Kukreja (CEO, Star Sports) and Aneesh Madani (Head of Sports Partnership, Twitter India). International delegates include Yannick Colaco (Director NBA India), Pachuca FC, Yunyi Investment Group, and more.
Some of the key points of discussion in the conference would include:
• Sports Industry Landscape in India - Developing Sports Culture
• Brand Engagement through Sports - Case studies of Successful Sports Sponsorship Campaigns
Building Value through Existing Sporting Assets.
One of the key focuses for Sportex.Asia would be the focus on investment opportunities for corporates and HNIs by leveraging sports. It would also highlight the need to give sports a push so that individual sporting assets can thrive in an environment where capital owners and corporates see it as a viable sector right for investment.